Branding + Positioning

Cobalt Communications offers a full suite of brand strategy services, from naming and positioning to identity design and development.

Your brand is not something an agency gives you. Nor is it something you buy. Your brand is defined by the relationship you have with your customers, and it’s shaped by the messages you send and the response those messages elicit. An agency can, however, help you clarify — and harmonize — your messages across all channels and across all senses (visual, tactile, auditory) to ensure your audiences clearly differentiate you from your competition.

Our Branding + Positioning Services

Brand Messaging

Brand Awareness


Rebranding + Brand Refresh

Differentiation + Positioning

Brand Guidelines

As a strategic communications agency serving science- and R&D-driven organizations, we specialize in highly technical markets where complex ideas and information must be conveyed with clarity. Our team includes writers, designers, strategists and content architects, all working together to help you reach — and engage — your internal and external audiences.

Communicating complex ideas is hard. We make it easy.

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Sustainability Communications: Companies must embrace sustainability as a core value or risk being accused of greenwashing.

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