Jul 2020
Six Innovators in Isolation
Artists and Visionaries Whose Ideas Were Bred in Solitude
Jun 2020
(Re)Creation
Using Downtime to Boost Your Creativity
Mar 2020
Words + Pictures
What Can a Writer and Designer Learn from Each Other?
Dec 2019
The Psychology of Slogans
What They Are & How They Work
Sep 2018
Why is North Up?
How Flipping Your Perspective Can Lead to Creative Success
May 2018
Better Brainstorming
How to Generate Effective Questions and Answers

Cobalt-60 is the name of our blog, an online digest dedicated to the art and science of communications. (It’s also an isotope of the element cobalt.)

Oct 17, 2020
10 Corporate Communications Best Practices for Science-based Companies

Ten corporate communications best practices every science-based company can use to increase engageme...

Oct 17, 2020
Nine Internal Communications Best Practices

These internal communications best practices can either build or reinforce a communications culture....

Sep 2, 2020
The Biology of Consistency

You often hear marketing experts talk about the value of brand consistency, but they don’t often d...

Aug 27, 2020
Marketing to a Generation Raised in Isolation

Here are Cobalt’s eight predictions about post-COVID marketing....