About Us

Principled. Purposeful.

At Cobalt, we want to be the Isaac Newton of strategic marketing. He’s synonymous with science, with deep think, and with making creative connections. Cobalt strives to deliver on the same level — every single day, on every single project, with every single client. And our values as an organization are derived directly from our eternal quest to tease understanding from complexity.
Focused on Customer Goals
Vision
Our QC3 Commitment
Mission
Collaboration + Creativity
Values
What’s Behind Our Name
Persona
Iteration + Collaboration
Process

Cobalt-60 is the name of our blog, an online digest dedicated to the art and science of communications. (It’s also an isotope of the element cobalt.)

Nov 17, 2020
The Language of Loneliness

The language of loneliness has been universal this year. A close look at how loneliness, isolation a...

Oct 17, 2020
10 Corporate Communications Best Practices for Science-based Companies

Ten corporate communications best practices every science-based company can use to increase engageme...

Oct 17, 2020
Nine Internal Communications Best Practices

These internal communications best practices can either build or reinforce a communications culture....

Sep 2, 2020
The Biology of Consistency

You often hear marketing experts talk about the value of brand consistency, but they don’t often d...