We’re a Science-Focused Agency

LIFE SCIENCE + SCIENCE MARKETING AND STRATEGIC COMMUNICATIONS

Communicating complex ideas is hard. It takes subject matter knowledge, and it takes time for deep thinking — time you don’t have because you’re juggling so many priorities. Cobalt makes it easy. We get the technical stuff, and we immerse ourselves in the problem at hand to create and deliver messages that engage, motivate and captivate your target audience.

What We Do

Branding + Positioning

Cobalt offers a full suite of brand strategy services, from naming and positioning to identity design and development.

Integrated Campaigns

We can help you strategize, design and implement integrated promotional campaigns for both internal and external corporate audiences.

Content Creation + Marketing

Cobalt’s creative staff contains seasoned writers and designers that excel at translating complex information into compelling stories.

Markets We Serve

As a strategic communications agency serving science- and R&D-driven organizations, we specialize in highly technical markets where complex ideas and information must be conveyed with clarity. We have extensive experience working with life science companies in the pharmaceutical and biopharmaceutical markets. We also regularly collaborate with chemical manufacturing and materials engineering companies. But in reality, any science-forward business, regardless of market, could be a good fit for our team.

Success Stories

W.L. Gore & Associates
Our “Not That You Would, But You Could” concept placed STA-PURE Flexible Freeze Containers in extreme environments to emphasize the product’s cold-chain strength and durability.
FUJIFILM Wako
With continuing development of its limulus amebocyte lysate (LAL) reagent, FUJIFILM Wako tasked Cobalt with a major overhaul of its product catalog. Our answer was a vibrant, eye-catching publication that reorganized the content and reenergized the brand.
West Pharmaceutical Services
When West came to Cobalt in 2021 to help produce the company’s 2020 Corporate Social Responsibility Report, it wanted more than a PDF posted on the West website. Cobalt proposed that West create an online flipbook to take advantage of multimedia features, such as videos and animations, to drive engagement.
W.L. Gore & Associates
To showcase key product benefits, we worked with the GORE® LYOGUARD® marketing team to develop a series of short, social-friendly videos.
West Pharmaceutical Services
West Pharmaceutical Services
For West Pharmaceutical Services, Cobalt created a signature visual — a graphic “W” meant to echo the diamond in the West logo and to provide a vehicle to flexibly showcase products and people.
Ashland Water Technologies
West Pharmaceutical Services
In early 2021, Cobalt kicked off a major brand refresh of West Pharmaceutical Services by redesigning its corporate PowerPoint template in advance of a major investor presentation. We introduced a "diamondweave" background pattern upon which several master slides were built. The design showcased the flexibility of the visual treatment while also providing plenty of room for slide content.
James Madison University
Identity Refresh + Collateral Creation

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