We’re a Design-Driven Agency

LIFE SCIENCE + SCIENCE MARKETING AND STRATEGIC COMMUNICATIONS

Communicating complex ideas is hard. It takes subject matter knowledge, and it takes time for deep thinking — time you don’t have because you’re juggling so many priorities. Cobalt makes it easy. We get the technical stuff, and we immerse ourselves in the problem at hand to create and deliver messages that engage, motivate and captivate your target audience.

What We Do

LIFE SCIENCE MARKETING SERVICES

We help emerging and established life science companies communicate effectively and engage their internal and external stakeholders with clear, consistently branded materials.

We’re a full-service life science marketing agency that provides expert B2B marketing communications support to pharmaceutical, biopharmaceutical, biotech and medical device organizations. We also provide services to other science-focused companies in the chemical and materials science industries. Our writers and designers work closely with your marcom team members and technical specialists to develop clear, consistently branded content and materials that help you stand out in a crowded marketplace — and win the hearts and minds of your customers

life science communication agency

Branding + Positioning

Cobalt offers a full suite of brand strategy services for life science companies, from naming and positioning to identity design and development.

life science marketing agency

Integrated Campaigns

We can help you strategize, design and implement integrated communication and promotional campaigns for both internal and external corporate audiences.

life science marketing agency

Content Creation + Marketing

Cobalt’s creative staff contains seasoned content marketing writers and designers that excel at translating complex scientific information into compelling stories.

Markets We Serve

As a strategic communications agency serving science- and R&D-driven organizations, we specialize in highly technical markets where complex ideas and information must be conveyed with clarity. We have extensive life science marketing experience and have worked with a variety of companies in the pharmaceutical and biopharmaceutical markets. We also regularly collaborate with chemical manufacturing and materials engineering companies. But in reality, any science-forward business, regardless of market, could be a good fit for our team.

Success Stories

As experts in life science and science marketing communications, we are uniquely qualified to help you succeed, whether you’re developing content for your blog, refining a technical presentation or appealing to prospects in an integrated marketing campaign.

W.L. Gore & Associates
Our “Not That You Would, But You Could” concept placed STA-PURE Flexible Freeze Containers in extreme environments to emphasize the product’s cold-chain strength and durability.
FUJIFILM Wako
With continuing development of its limulus amebocyte lysate (LAL) reagent, FUJIFILM Wako tasked Cobalt with a major overhaul of its product catalog. Our answer was a vibrant, eye-catching publication that reorganized the content and reenergized the brand.
West Pharmaceutical Services
When West came to Cobalt in 2021 to help produce the company’s 2020 Corporate Social Responsibility Report, it wanted more than a PDF posted on the West website. Cobalt proposed that West create an online flipbook to take advantage of multimedia features, such as videos and animations, to drive engagement.
W.L. Gore & Associates
To showcase key product benefits, we worked with the GORE® LYOGUARD® marketing team to develop a series of short, social-friendly videos.
West Pharmaceutical Services
West Pharmaceutical Services
For West Pharmaceutical Services, Cobalt created a signature visual — a graphic “W” meant to echo the diamond in the West logo and to provide a vehicle to flexibly showcase products and people.
Ashland Water Technologies
West Pharmaceutical Services
In early 2021, Cobalt kicked off a major brand refresh of West Pharmaceutical Services by redesigning its corporate PowerPoint template in advance of a major investor presentation. We introduced a "diamondweave" background pattern upon which several master slides were built. The design showcased the flexibility of the visual treatment while also providing plenty of room for slide content.
James Madison University
Identity Refresh + Collateral Creation

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    News & Insights

    Aug 24, 2022 / by Kerry Bennett

    Good graphic design is a key element of nearly any marketing communications project. Find out how incorporating visual design into your communications can help you meet the challenges of marketing your science-focused products and services.

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    You’re always one step away from the people who touch your projects. Get to know them.

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    Brands Aren’t Born – They’re Built: All five senses can be used to attract interest and build engagement.

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