Cobalt Communications The Art + Science of Understanding

The Art + Science of Understanding


You’ve got something to say. You need someone to hear it — and understand it. That’s where Cobalt comes in. We work at the intersection of science and strategy, helping healthcare, medical, technology and scientific companies engage their internal and external audiences more effectively. We are experts at communicating complex information within complex organizations, and we always apply our collective imaginations to elevate your materials — and your messages — to a new level. Explore how we’ve done this for some of our clients by clicking on any image below to access our portfolio of work.
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Cobalt-60 is an isotope of the element cobalt. It’s also the name of our blog, an online digest dedicated to the art and science of communications. Check out our latest posts — and don’t forget to subscribe via the Cobalt-60 RSS feed.
  • Environmental branding can benefit any business, large or small
  • Brainstorming sometimes requires generating questions, not answers
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    Successful environmental branding creates a physical space in retail stores, restaurants, or office environments that embodies a brand and communicates its attributes, personality and key messages. It carefully considers factors such as color, texture and materials, size and smell. Read more.
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    When you think of brainstorming, you might conjure up images of the Schooner Tuna creative session from Mr. Mom (hint: it wasn’t pretty). A lot has been learned about brainstorming since then, including the fact that groups are not always better than individuals when it comes to generating great ideas.

Science-focused. Strategic-minded. We partner with global companies that employ thousands of people, as well as smaller businesses with just a few associates. Either way, we work best with organizations that appreciate the value of strategic communications.
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  • Bolt from the Blue is Cobalt’s electronic newsletter, sent monthly or whenever inspiration strikes. Each issue tackles a communications topic that we think offers insights or sparks critical thinking in anyone interested in understanding understanding. To receive BFTB, (1) subscribe below, (2) verify your email, (3) check your spam/junk folders if this initial email goes AWOL, and (4) enjoy.
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